BLOGS

With the packaging industry constantly evolving, digital printing has become one of the most significant breakthroughs in influencing brands’ appearances. The advent of this technology has made packaging aesthetic-friendly and, for this reason, made production…

If one is standing somewhere along an aisle of a store, products with fancy packaging grab one's attention. This shows that it is not just the design or appearance of an object that goes straight…

Packaging design is crucial in product marketing and branding. It's the first thing a customer notices, creating a lasting impression and often driving repeated purchases. A well-designed package reflects a brand’s message, values, and identity.…

Packaging has become one of the most competitive industries, experiencing substantial changes over time. Retail-ready packaging (RRP) is considered one of the most recent improvements in the supply chain forces that is gaining traction. Retail-ready…